Law of Attraction: Similar interests and attitudes attract.
Repulsion Hypothesis: Not attracted by similarity but repulsed by dissimilarity.
Ben Franklin Effect: Having someone do you a small favour will result in that person liking you more because they feel trusted with the task.
Weak Ties Theory: Having many acquaintances is more rewarding than having a few good friends.
Mere Exposure Theory: The more we are exposed to someone, the more we like them. If one dislikes them from the start, then their dislike will only grow.
Dilution Effect: The more we learn about someone, the more we like them.
Propinquity Effect: People affiliate with one another because of spatial or geographical proximity.
Propinquity Effect Part 2: People affiliate with one another because of spatial or geographical proximity.
Pratfall Effect: One is more likable when they’re clumsy because they appear more “human”- it’s less intimidating than people who appear to be perfect.
Small World Theory: Based on the idea that two individuals will be connected through a series of intermediaries.
You’ve Got a Friend in Me
You’ve Got a Friend in Me visually depicts what processes can be considered in making friends by applying theories of likeability.
